Social Media
In the modern landscape of social media, brands are eager to get in on the visibility of social media influencers. But these relationships are often fraught, risky and under-performing due...
Technology
In the last few years, Amazon have set themselves on the path to complete world domination. With new products, they have ensured that consumers can’t do without them. They have...
Display Advertising
New Media Co’s Top 10 Christmas Ads of 2016! 1) Heathrow Airport Two teddy bears fly home to Heathrow for the holidays. Read more
Advertising
Time for another ‘For and Against’ blog! This time the topic is “YouTube Branded Content is better than YouTube Ads”. We will be examining whether branded or sponsored content within...
Social Media
YouTube, it seems, is the modern career option. Set up a channel, post videos, and watch the views (and the ad money) come rolling in. But YouTube ads are flawed,...
Social Media
YouTube has introduced a new in-video donation card for charity fundraising. The card can be placed in any video (in much the same way as annotations are) so that viewers...
Social Media
In the modern age, social media is King and the big leader in video and entertainment is YouTube. These days, young people can earn a decent wage from making YouTube...
Social Media
Since its launch 10 years ago, YouTube has changed the way we watch video and consume content, and the YouTube phenomenon shows no sign of slowing down. Forbes recently published...
Technology
This week celebrated the 10th anniversary of the first video being uploaded to YouTube. The site was set up in 2005 by former PayPal employees Chad Hurley, Steve Chen and...
Advertising
1. John Lewis – Monty the Penguin Once again, John Lewis has struck gold with their Christmas advert. This adorable advert shows a young boy spending time with his best...
Advertising
Have you heard of the movie ‘Sharknado’? I’ll be surprised if you haven’t. Well guess what! There’s going to be a Sharknado 2 and a Sharknado 3! Brace yourselves!Read more
Consumer Habits
TED Talks. Paul Kemp-Robertson: Bitcoin. Sweat. Tide. Meet the future of branded currency. As it’s the first week back for most of you after (what I’m sure would have been)...
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